3 Great Attractions 1 Amazing Day = FOUR!
3 plus 1 equals FOUR
The South Devon Railway is one of the West Country's favourite tourist attractions, running beautiful, gleaming steam trains along the valley of the River Dart between Buckfastleigh and Totnes.
FOUR is working with the SDR to look at ways of developing this successful business further. Having been offering joint tickets with their neighbours at Dartmoor Otters & Buckfast Butterflies and the award-winning Totnes Rare Breeds Farm for some years, FOUR devised a marketing campaign - 3 Great Attractions 1 Amazing Day - combining all three attractions, with great value joint tickets, offering visitors a full day of fun with an incredibly varied range of things to see and do, all one one site.
It has certainly captured the imagination with ticket sales up an incredible 140% in the first year alone!
