IWM Duxford
Everyone knows the Imperial War Museum at Duxford, one of the country’s leading tourist attractions.
FOUR’s advertising used stunning photography and high end design to promote Duxford on the London Underground, main line railway stations and outdoor over much of eastern England. It also included radio and TV.
The campaign gained FOUR a coveted Best National Advertising Campaign Award and raised the profile of the museum to contribute to an increase in visitor numbers to Duxford.